About us!

Svoora embarked on the quest to create exceptionally designed and high-quality toys, games, gifts and decoration items in 2015 after many years of experience and exploration in the fascinating toy business.

How this happened?

 Svoora belongs to the group of companies Tsironis S.A. that is actively present in the field of quality toys, gifts and decoration items since 1980. Having earned valuable experience, and know-how, bursting with our own ideas we wanted to put into action, we decided to design and produce our own line of products with the vision to offer original and beautifully designed quality toys and products at reasonable prices.

Driven by our passion for spinning tops, we named our brand Svoora, meaning spinning top in Greek, and produced our first line of these timeless and loved twirling items: our first spinning top collection was launched in the market and the feedback rewarded us. After the first success, we continued coming up with fresh ideas and enriching our range!

At the same time, inspired by the fascinating Greek mythology, we launched our unique and innovative Esperides line, an original variety of ecological wooden room decoration items made to take you to a world of recreation, fantasy and wonderful fairytales and turn you into a story teller.

After all, who doesn’t love tales?

At the same time, inspired by the fascinating Greek mythology, we launched our unique and innovative Esperides line, an original variety of ecological wooden room decoration items made to take you to a world of recreation, fantasy and wonderful fairytales and turn you into a story teller.

After all, who doesn’t love tales?

Since then we continued growing, learning, getting inspired and creating more and more charming and fascinating toys and gifts, such as children’s musical instruments, educational toys, challenging brain games, colorful kaleidoscopes and romantic musical jewelry boxes.

Faithfull to our quest for excellent design, creative concepts and high quality, we are constantly
searching for fresh ideas, we keep experimenting and we continue exploring
the amazing world of toys with the vision to offer exciting,
awe-inspiring toys, games and decoration items.